Instituto Español
︎︎︎ Art Direction for product photography
These thoughtfully composed photographs exude warmth and authenticity, seamlessly blending natural light, rich textures, and inviting compositions to highlight the brand’s approachable and caring identity. Each image places the product at the heart of real-life moments, using tactile realism and soft, earthy tones to create a sense of comfort and everyday self-care. The cohesive visual storytelling, reinforced by human interaction and organic materials, makes the brand feel familiar and reliable, capturing attention while fostering connection and engagement.
︎︎︎ Art Direction for product photography
These thoughtfully composed photographs exude warmth and authenticity, seamlessly blending natural light, rich textures, and inviting compositions to highlight the brand’s approachable and caring identity. Each image places the product at the heart of real-life moments, using tactile realism and soft, earthy tones to create a sense of comfort and everyday self-care. The cohesive visual storytelling, reinforced by human interaction and organic materials, makes the brand feel familiar and reliable, capturing attention while fostering connection and engagement.
