Duyos Robotic Spine Surgery

︎︎︎ Visual Identity Design
︎︎︎ Web Design

Dr. Oscar Duyos is Puerto Rico’s current leading robotic spine surgeon. The visual language of his brand identity reflects the sharpness of the cutting-edge technology he uses to perform procedures. It also makes reference to the way the spinal chord is composed of many different small parts that come together. The custom type can be decomposed and arranged in a number of different ways to form patterns and further push the concept of sharpness and connection, but overall the tone of voice was kept quite sober as to respect the seriousness of the topic.

Created under Brain Libre LLC.